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The Mathwig family, Philip, mother Brenda and father Jon, have operated Neptune Ice Rods, an ice fishing rod company based out of Jon and Brenda’s home in Onalaska, for over two years. Peter Thomson, La Crosse Tribune ONALASKA – It’s been five years since ice fisherman Jon Mathwig asked his son, Phil, why ice rod …

Fishing can be enjoyed as a hobby or a sport, but either way, the Cyberfishing Smart Rod Sensor could soon prove to be essential gear for anyone looking to catch fish. Cyberfishing’s Smart Rod Sensor, which turns normal fishing rods into smarter versions of themselves, is on display at CES 2019. The product is not …